Sunday, March 9, 2008

market analysis

Our group met tonight to compose our market analysis for our theme parkselection. Each of us brainstormed and bounced off ideas off one another,and Katie wrote up the actual analysis. We used Google and explored SecondLife to find information about theme parks in Second Life. As a group weused a lot of the information we knew about businesses in general to come upwith a lot of the information. Completing the marketing analysis wassomewhat difficult because at times we were unsure of how to answer somequestions proposed in the extremely helpful marketing analysis link. Also,there were some things that were suggested on the website that did not applyto a Second Life business. We completed our marketing analysis the best waywe understood, and it helped us receive a better understanding of ourbusiness and target audience.

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